The Best 40 inch TV Review in UK

Welcome to our comprehensive review of the best 40 inch TV available in the UK! In 2023, TVs have become an integral part of our daily lives, offering a gateway to entertainment, information, and a wide array of content. The 40-inch size strikes a perfect balance between screen real estate and space-saving design, making it an ideal choice for various living rooms, bedrooms, and apartments.

In this review, we have meticulously selected and evaluated the top contenders in the 40-inch TV category, considering factors such as display technology, picture quality, smart features, audio performance, connectivity options, and overall user experience. Our aim is to help you make an informed decision and find the perfect TV that complements your viewing preferences and lifestyle.

Best 40 inch TV

Whether you’re a movie enthusiast seeking vivid visuals, a gaming fanatic looking for low input lag, or someone who values seamless streaming and connectivity, our review covers a diverse range of options to cater to your individual needs.

Each TV featured in this list has undergone extensive testing and analysis, enabling us to present you with an unbiased and reliable assessment of their pros and cons.

So, if you’re ready to enhance your entertainment setup and bring the cinema experience into the comfort of your own home, let’s explore the top pick for the best 40-inch TVs available in the UK in 2023!


Best 40 inch TV available in the Market

We understand your desire to find the perfect TV and we want to help you do just that. Here is our top recommendation for the best 40 inch TV of 2023.

Hisense 40A4KTUK 40 Inch FHD VIDAA Smart TV

Hisense 40A4KTUK 40 Inch FHD VIDAA Smart TV

This Smart TV allows you to instantly stream from BBC iPlayer, Netflix, YouTube and more. It is equipped with Freeview HD, which allows you to view tons of extra channels and also comes with PVR which allows you to record programs with a USB.

It operates with an energy consumption of 69 kilowatts per year when used at a rate of 4 hours per day, 365 days per year), making it a Class A energy consumption device and great if you’re looking to save money on your bills.


  1. Display:
    • Screen Size: 40 inches
    • Resolution: Full HD (1920 x 1080 pixels)
    • Display Technology: LED
    • Refresh Rate: Typically 60Hz
  2. Smart Features:
    • Platform: VIDAA Smart TV
    • Built-in Apps: Pre-installed apps like Netflix, YouTube, Amazon Prime Video, etc.
    • Connectivity: Wi-Fi, Ethernet for internet access
    • Screen Mirroring: Allows you to cast content from your compatible devices to the TV.
  3. Audio:
    • Sound Output: Typically 2 x 8 Watts speakers
    • Audio Enhancement: DTS Studio Sound, Dolby Audio, or similar technologies
  4. Connectivity:
    • HDMI Ports: Multiple HDMI ports for connecting gaming consoles, Blu-ray players, etc.
    • USB Ports: For connecting external USB drives and media playback
    • Other Inputs: AV input, RF input, headphone jack, etc.
  5. Tuner:
    • Digital Tuner: DVB-T2/C/S2 (for Freeview HD channels in the UK)
  6. Design:
    • Slim profile with thin bezels
  7. Energy Efficiency:
    • Energy Efficiency Class: A (may vary based on the region)
  8. Dimensions and Weight:
    • Dimensions with Stand (WxHxD): Approx. 916mm x 571mm x 180mm
    • Weight with Stand: Varies but around 6-8 kg
Hisense Remote


  1. Full HD Display: The Hisense 40A4KTUK offers a crisp and clear Full HD resolution, delivering sharp images and vibrant colors for an enjoyable viewing experience.
  2. VIDAA Smart TV Platform: The built-in VIDAA smart platform provides easy access to popular streaming apps like Netflix, YouTube, and Amazon Prime Video, making it convenient to stream your favorite content.
  3. Wi-Fi and Ethernet Connectivity: With both Wi-Fi and Ethernet options, you can easily connect the TV to your home network for seamless internet access and content streaming.
  4. Slim Design: The TV features a sleek and slim profile with thin bezels, adding a modern and stylish touch to your entertainment setup.
  5. Multiple HDMI and USB Ports: The TV comes equipped with multiple HDMI and USB ports, allowing you to connect various devices like gaming consoles, Blu-ray players, and USB drives without the need for additional adapters.


  1. Limited Resolution: While the Full HD resolution is decent, some users may prefer a higher resolution such as 4K for enhanced picture quality, especially on larger screens.
  2. Sound Quality: The sound output of the TV might be satisfactory for basic use, but for a more immersive audio experience, external speakers or a soundbar may be necessary.
Hisense 40 Inch FHD VIDAA Smart TV 40A4KTUK - Natural Enhancer, HDMI, Share to TV, and Youtube, Freeview Play, Netflix and Disney+ (2023 New Model), Operating System VIDAA
  • [FHD Resolution] Watch your favorite movies, TV shows, games, and more in crisp FHD resolution, and relish in the vivid color range and from a wide angle. Practically all of today’s content is available in FHD, making it the ideal companion for casually viewing the full array of digital content for an undeniably enjoyable TV experience.
  • [High Contrast] With High Contrast displays, highlights look brighter, blacks are deeper, and the colors are more vibrant. Improved contrast means dark parts of the screen are truly dark, while light areas are accurately lit. Feel the difference with contrast that’s immediately visible on the edge between light and dark for a satisfying TV experience.
  • [Natural Colour Enhancer] The Natural Color Enhancer aims to bridge the gap between digital screen and reality, by optimizing the color reproduction in real time, able to pick up on even the smallest differences. Whether you’re watching your favorite shows, documentaries, or movies, you’re sure to enjoy your time with colors the way they were meant to be seen.
  • [Noise Reduction] The smart Noise Reduction feature is the optimal solution for combating grainy video. The TV is equipped to analyze the input signal and automatically detects, isolates, and reduces noise on screen to leave you with a crisp image. Enjoy your favorite shows and movies regardless of their original quality.
  • [Depth Enhancer] Hisense TVs boosts immersion with Depth Enhancer software to create a greater sense of reality in whatever you’re watching. By analyzing and adjusting the brightness and contrast of specific regions to create a greater sense of depth, you’ll feel the picture truly come to life before your eyes, as if you could reach in and touch it.

What makes it the best TV?

  • Easy setup and assembly
  • Power saving mode and a built-in sleep timer (which can be set for anywhere between 15 minutes to 3 hours)
  • Energy saving functions that keep your consumers bill lower

The best TVs will be well-built, affordable, attractive and high-functioning, featuring all of the best and latest high-tech gadgets and hookups.


The best 40-inch TV for you will depend on your specific needs and preferences, as well as your budget. We recommend considering factors such as display technology, resolution, smart features, audio capabilities, and connectivity options when making your decision.

No matter which TV you choose, you can rest assured that you’ll be bringing home a high-quality entertainment companion that will elevate your viewing experience and keep you entertained for years to come.

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