If you’re buying a brand new TV, the screen size of the TV has always been the hardest decision to make and consider. But for this article, if you’re considering to purchase a 43-inch TV, we listed down the best smart tv 43 inch Ultra HD that you can buy on Amazon.
For this list, we only chose that offers the best value for your money and based on our reviews as well. All models are of 2023 model and we excluded those that are older.
Bestsellers:
best smart tv 43 inch Ultra HD
Here is our top choice of 43-inch 4K TV that offers the best value for your money:
Hisense 43A6KTUK

Key Features:
- Ultra HD
- DLED System
- VA Panel
- 58% Wide Colour Gamut
- HDR 10 | HLG
- 60 Hz Refresh Rate
- Quad Core Processor
- 14W Speakers
- VIDAA U2 OS
- Freeview HD
- [Direct Full Array] Hisense TVs backed by a Direct Full Array boast a tight grid of individual LEDs that cover the entire back panel. These LEDs allow for precise control of brightness and contrast, resulting in crisp, vivid colors, and deep hypnotizing blacks from edge to edge.
- [Dolby Vision] Never worry about subpar video quality or compatibility again. Simply choose and play whatever content you want, knowing you’re experiencing it in ideal detail, enhanced colors, and deeper blacks, thanks to the Dolby Vision.
- [Pixel Tuning]Pixel Tuning is a dynamic approach to picture optimization that happens at the pixel level. Using an assortment of intelligent technologies like Global/Micro Dimming, Noise Reduction, Contrast, Brightness, and Sharpness Tuning to analyze signals frame by frame to optimize the picture for ideal detail, better dynamic contrast, reduced noise deeper blacks and brighter highlights, and more.
- [VIDAA Smart TV] Today’s TVs need to be easy to use, quick to reach, and smarter than they’ve ever been before. With easy and instant access to over 150 broadcast, cable, satellite, DTV, and streaming platforms all in one space, the VIDAA TV allows you to seamlessly navigate your favorite content smoother and faster than ever before in one simple package.
- [Share to TV] The Share-to-TV function lets you bypass this issue with ease and grace. Share content from your other devices directly to your screen. Use “Screen Sharing” to mirror your device on your TV, or the “Content Sharing” option, which lets you continue to use your device while only sharing specific media on the big screen for everyone to enjoy.
The Hisense is the best offering from Hisense in their 43-inch range 2023 TV line up. It features the best display technology and picture enhancement that any TV can get at that price point.
Picture quality is above satisfactory thanks to its VA display panel and HDR support. The audio quality is also above satisfactory. Hisense claims that has advanced audio technology that is on par with sound-bar quality.
LG 43UJ750V

Key Features:
- Ultra HD 4K
- Edge-LED System
- IPS Panel
- 60 Hz Refresh Rate
- Freeview HD
- wenOS 3.5
- Active HDR
- 20W Speakers
- Sharp 4K Ultra HD viewing with intelligent processor for a stunning picture
- Immersive sound quality with AI Sound
- WebOS smart platform with Freeview Play, Netflix, Disney+ and more
- Instant movie theatre with FILMMAKER mode and HDR
- Enhance your gaming experience with built in Game Optimiser and ALLM
The LG 43UJ750V is probably the best 43-inch TV in our list here. Although at a far more expensive selling price.
Picture quality is superb and the colour is rich and deep thanks to its IPS display panel. The quality of the picture is further enhanced with the inclusion of LG’s very own technology – Ultra Luminance, Colour Master Engine, HDR Effect, and the support of HDR content.
Audio is powerful and the clarity is superb thanks to its 20W speakers. However, it may not be on par with a sound bar but it gets the job done and is powerful enough for you to enjoy a decent time for a movie.
Samsung AU7100

Key Features:
- Ultra HD 4K
- Edge-LED System
- IPS Panel
- 4K X-Reality Pro Clarity Enhancement
- Live Colour Technology TRILUMINOS
- 50 Hz Refresh Rate
- 20W Speakers (Bass Reflex Speaker)
- Android TV
- Freeview HD
- Home Entertainment Excellence With The AU7100 – A Smart, Ultra HD TV that delivers it all, the Samsung 43 Inch AU7100 smart tv blends stunning visuals, vibrant colour, crisp audio and striking slim fit design to enhance your living space.
- Get A Powerful Picture With Stunning 4K– Your 43 Inch Smart TV includes Dynamic Crystal Colour and a Contrast Enhancer, so you can watch all your favourite shows in stunning 4K detail, with colours that pop and contrast that gives a clearer image.
- Experience Audio Perfection with Adaptive Sound on your TV- your Samsung TV adjusts sound in every scene to what’s on screen, so you’ll feel as if you’re part of the action. Q-Symphony allows for a cinema experience when you add a Samsung soundbar.
- Upgrade Your Office Set-up Or Dive Into Gaming With Your Samsung TV – PC on TV allows you to access your office PC remotely from your Smart TV, so you can do it all, straight from your living room. Our Smart TV also offers an immersive game mode.
- Start Experiencing Samsung TVs - We believe a TV is more than something you watch. It should inspire, amaze, envelop and immerse you. From quality picture, to elegant design, our TVs push the boundaries of what is possible and what a TV can be.
Like the LG 750V, the Samsung AU7100 is also one of the best smart tv 43 inch that you can buy. This TV is packed with Sony technology and the picture quality is slightly better than the LG but for a much more expensive price.
The picture quality is superb thanks to all the picture enhancing the technology of Sony. However, it has a lower contrast ratio and it’s probably due to the use of an IPS display panel. Other than that, the picture quality is superb.
The audio quality is strong and packs a punched and that’s probably thanks to its bass reflex speaker type system. You will not find a need to add an extra speaker or grab a soundbar. The speakers are strong enough to provide a detailed and clear audio quality in a room size. For bigger rooms, you might want to think otherwise.